Women Who Make History

Historic House Trust of New York City​

 

The Historic House Trust honored women who have contributed to preserving and enriching the legacy of New York City at its 2022 Founders Award Dinner: Women Who Make History. 

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Creating a meaningful, cohesive digital and physical landscape was an amazing way to engage guests and a chance to keep the mission at the forefront. The image chosen for the event was Tutti Frutti by Helen Frankenthaler, a leading American abstract expressionist painter in the 20th century. Centerpieces included biography cards for women involved in the preservation of the Historic House Trust's partners. Auction cards featured red glasses in memory of Jeanette Wagner, an incredible supporter of the Historic House Trust mission.

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As the design lead on the project, I helped brainstorm the digital and physical media needs of the program, planned the digital marketing schedule, and created all media materials. Digital collateral included social media posts, email blasts, rotating powerpoints during the event, and video title cards. Physical collateral included invitations, programs, auction cards, cocktail cards, registration signs, trivia sheets, and table cards.